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Dairy


Mother Dairy procuring 2.55 lakh litres per day in Vidarbha, Marathwada region

Mother Dairy procuring 2.55 lakh litres per day in Vidarbha, Marathwada region

Taking an initiative in providing availability of essentials like food and health services to the masses is crucial, Mother Dairy is procuring an average milk volume of 2.55 lakh litres per day in Vidarbha and Marathwada region.

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NAGPUR, 20 May 2020: Taking an initiative in providing availability of essentials like food and health services to the masses is crucial, Mother Dairy, a wholly owned subsidiary of National Dairy Development Board (NDDB), contributed is extending all possible support to farmers and procuring an average milk volume of 2.55 lakh litres per day in Vidarbha and Marathwada region.

Mother Dairy, located in Civil Lines area of Nagpur city is also stabilizing the dairy supply chain in Vidarbha and Marathwada Region amid Lockdown.

Mother Dairy is committed to strengthen connect with the farmers and consumers. Testament to the fact is, since the outbreak of Covid - 19 in the region, the Dairy has not ceased its procurement operations for even a single day; instead it has increased its milk inflow by 16 per cent despite these testing times and lean season.

With the country fighting Covid-19 pandemic and under lockdown, availability of essentials like food and health services to the masses is crucial. While for the consumers it is important that their supplies are maintained; for farmers too, it is imperative that the value chain starting with them is up and running to market their produce even under restrictions, a release by Ministry of Fisheries, Animal Husbandry & Dairying said.

Connecting with new farmers

Mother Dairy has connected with new farmers strengthening their farmers base to around 24,000 farmers. Total villages now covered under the milk procurement system stands at around 2,500 in 10 districts of Vidarbha and Marathwada.

Mother Dairy has ensured that all associated farmers duly receive timely payments once in 10 days in their bank accounts for their produce with complete transparency in testing and weighing mechanism.

In the last 2 months benefits to the tune of around Rs. 65 crore have been accrued and paid to the farmers. The dairy has also made requisite arrangements of balanced cattle feed and feed supplements to the milk producers of the region.

Since the Corona outbreak, Mother Dairy has made all efforts to create awareness to ensure safety in the entire value chain.

Farmers advised to practice hygiene

The farmers have been advised to use masks and not to assemble at the pooling point and follow social distancing through floor indicators. Similarly, staff involved in procurement and logistics have been advised to practice hygiene.

Mother Dairy has 90 booths in Nagpur

Mother Dairy with its network of over 90 booths in Nagpur and nearby towns has ensured consistent supplies to consumers with requisite safety precautions.

Mother Dairy teams were also instrumental in setting up temporary kiosk at the site of Governments Quarantine zone set up by the Nagpur Municipal Commission at MLA Hostel in Civil Lines for the frontline Covid-19 warriors.


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