NEW DELHI, 21 MAY 2021: In a major step towards harnessing the export potential of agricultural and processed food products from the north-eastern region, a shipment of 1.2 metric tonnes (MT) of fresh jackfruit was exported from Tripura to London.

Jackfruits were sourced from the Tripura-based Krishi Sanyoga Agro Producer Company. The consignment was packed at APEDA assisted pack-house facility of Salt Range Supply Chain Solution and exported by Kiega EXIM.

This was the first APEDA assisted packhouse for exports to European Union, which was approved in May 2021. APEDA regularly carries out promotional activities to bring the North-Eastern states on the export map of India.

The virtual event to send the jackfruit shipment to London was attended by officials including Dr. M Angamuthu, Chairman, APEDA and CK Jamatia, Secretary, Agriculture, Government of Tripura, and other senior officials.

Recently, the first consignment of ‘red rice’ was sent to the USA from Assam. Iron-rich red rice’ is grown in the Brahmaputra valley of Assam, without the use of any chemical fertilizer. The rice variety is referred to as ‘Bao-dhaan’, which is an integral part of the Assamese food.

APEDA undertakes market promotion activities for evolving structured marketing strategies for export of food products, market intelligence for making informed decisions, international exposure, skill development, capacity building, and high-quality packaging.

Promoting products of the north-eastern region is APEDA’s thrust area of work. APEDA would continue to focus on the north-eastern region both in terms of capacity building, quality up-gradation, infrastructure development. Linking buyers to farmers, strengthening the entire supply chain of agricultural produce from the north-eastern region would bring in dividends.

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